• 专业概况
• 所属院系
• 中国学生入学要求
• 课程信息

专业概况

在这里学什么？ This extended four year degree includes a foundation year, which provides students with a sound introduction to key elements needed for studying Marketing at degree level. The foundation year is carefully designed to build your confidence and abilities, develop your academic and study skills, and provide the subject specific knowledge that is essential for success.You’ll learn all about how to use marketing to respond to the needs of the digital economy and the constantly changing expectations of social media-savvy consumers.You’ll gain in-depth knowledge of a range of marketing strategies and tactics used by organisations to achieve their business goals.Covering the fundamentals of branding, you’ll also learn about marketing communications strategies, ethical issues in global marketing, and the evolving nature of digital marketing.Over the course of your degree, you will develop the skills needed to run your own marketing communication campaigns, create unique brand identities and foster competitive advantage, while also considering the ethical and sustainability issues that come into play in devising effective marketing campaigns.Our academic staff have extensive experience of business and will support you to connect your learning to the realities of marketing. Your Academic Guidance Tutor will also be there to guide your learning and career development, and you’ll have access to our extensive employability events.In preparation for your future career, you’ll develop many skills employers value, including the ability to identify and solve business problems, and communicate your ideas with impact.Content

所属院系

进入哪个院系学习？ Business School

中国学生入学要求

课程信息

学制：全日制(4 年)

学费：£13,145.00 (¥ 117,614) /年

开学时间：2022九月

申请截止日期：

留学地点：Main SiteErasmus House,Roehampton Lane,London,Wandsworth,SW15 5PU, England