• 专业概况
• 所属院系
• 中国学生入学要求
• 课程信息

专业概况

在这里学什么？

The Master's in Strategic Marketing is designed for graduates and qualified managers to learn about the latest developments and practices in strategic marketing. It will suit those looking to enter a career in marketing consultancy or pursue management careers in marketing. The course will advance your marketing skills and prepare you for the competitive challenges of the global marketplace. You'll gain a comprehensive understanding of marketing strategy, market research, digital marketing, brand management and global marketing, plus the skills to manage the relationship between an organisation and its customers. We also invite guest lecturers from influential organisations within the industry, such as EQUA, Visit Britain and Public Health England.

Graduates of this degree are currently working as consultants and as marketing and marketing communications managers for companies such as PricewaterhouseCoopers (PwC), Co-op Group, Italian automotive technology manufacturer Magneti Marelli and Norwegian food products manufacturer Mills DA, as well as various private companies, non-profits and government organisations around the world.

所属院系

进入哪个院系学习？ Marketing, Events and Tourism

中国学生入学要求

为来自中国的学生设计 For entry to our Master's programmes, you will need to have met the following: Achieving four year Bachelor with a minimum of 70% for UK 2.2 or with a minimum of 80% for UK 2.1. Students need to have an IELTS score of 6.0 with a minimum of 5.5 in each component. For some postgraduate taught courses, you need: IELTS 6.5 with a minimum of 5.5 in each component.

课程信息

学制：全日制(1 年)

学费：£15,000.00 (¥ 135,449) /年

开学时间：2022九月20日

申请截止日期：

留学地点：University of Greenwich (Greenwich Campus)Old Royal Naval College,King William Walk,London,Greenwich,SE10 9LS, England