• 专业概况
• 所属院系
• 中国学生入学要求
• 课程信息

专业概况

在这里学什么？

Build a bigger, better brand

Marketing is a critical tool in industry growth and development. Marketing professionals need to be able to understand consumer behavior in order to create market value, generate strategies and tap into marketing channels. Learn marketing theories, principles and skills through the combination of theoretical study and practical application in USQ’s Bachelor of Communication and Media (Marketing).

You will have the opportunity to develop a skillset to equip you to work as a practicing marketer in a range of product and service industries, and you will have an appreciation for global, sustainable and ethical contexts of marketing strategies and practices.

Career outcomes

As a graduate, your career opportunities may include marketing consultant, marketing researcher, advertising manager, product or brand manager, distribution manager, sales manager and events coordinator.

Other majors

Other majors for the Bachelor of Communication and Media: Advertising, Communication and Media, Journalism, Journalism Extended, Professional Photography, Public Relations, Public Relations Extended, Television and Radio, Television and Radio Extended.

所属院系

进入哪个院系学习？ Faculty of Business, Education, Law and Arts

中国学生入学要求

为来自中国的学生设计 Students must have completed Senior High School Certificate with 70% or equivalent. Applications are based on comparisons with Australian Year 12 level examinations. English Language Requirements: IELTS (Academic only) score of 6.0 (or better) (no component lower than 5.5); TOEFL (paper based) score of 550 (or better) (with a minimum Test of Written English Score of TWE 4.5); TOEFL (electronic or computer based) score of 213 (or better) (with essay rating of at least 4.5); TOEFL (internet based) score of 80 (or better) (with 19 minimum in all bands); Pearson (PTE Academic) score of 50 (or better) (with no communicative score less than 50); Cambridge English: First (FCE)/ B2 First with a score of 169 or above. No less than 162 in each skill.

课程信息

学制：全日制(3 年)

学费：A$27,440.00 (¥ 137,140) /年

开学时间：2022七月12日

申请截止日期：

留学地点：USQ Springfield Campus37 Sinnathamby Boulevard,SPRINGFIELD CENTRAL,Queensland,4300, BRISBANE, Australia